In this podcast, I chat with Annemarie Cross about why great leaders are NOT born, but made. We also discuss how to develop leadership strengths and tools to use that will assist you in becoming an effective leader.

I share many of my personal beliefs regarding leadership, including:

  • It doesn’t matter where you come from; what matters is what you do with the resources you have available and where you are going with them … we ALL have the potential to be effective leaders.
  • Keep learning! Professional education is vital.
  • Implementing strong systems is essential.


Annemarie Cross

Annemarie Cross

Founder: Communicate Now Pty Ltd

Over the last two decades, Annemarie has gained extensive experience across different arenas. She is a multi-talented, multi-passionate entrepreneur. Annemarie utilises her combined expertise in work with her clients, when helping them become an influential voice in their industry.
Her passion lies within the area of brand and communications strategy; ultimately helping clients design and launch powerful online and offline marketing strategies and tactics.