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Let’s talk about “Clubhouse”, that new social app that’s got everybody all abuzz. I think we’ve all heard of it by now.

“Do you want an invite?” “I need an invite”… The founders have seriously created some amazing FOMO and scarcity. You must have an invite to get in from somebody who’s already in there, as well as the fact that you must have an iPhone or an iPad. It’s limited.

They’ve slowed things down a bit and created all sorts of urgency and scarcity around it. It’s very, very clever.

For those of you who don’t know, Clubhouse is a live audio app that lets you enter into “rooms” where you can have conversations with other Clubhouse users.

It’s really amazing. You can go into these rooms, and you can listen, or join in a conversation, on just about any topic.  It’s just incredible!

I’m so impressed and excited about it. Every conversation happens in real time which I think is part of the magic of it all. It’s very real and here’s why I’m so excited:

I think that it’s going to be an absolute game changer for small business owners!

For any of you who know me, you know that the purpose behind my business is to reduce the staggering number of small business failures, and I think Clubhouse is going to give small business owners a bit of a leg up.

You can go into any room, you don’t need thousands of followers, you don’t need to pay thousands of dollars, there’s all sorts of people, including absolute influencers and leaders in their field, and you can just listen in and absorb the knowledge that you’d normally pay thousands for. It’s exciting!

Like I said I’m really excited!! 

Needless to say, I’m on there “@Allison Vidotto” so don’t be a stranger and say hello!

I also work in the bigger end of town but my passion is with the entrepreneurs out there. I think it’s going to change everything, especially considering the times that we find ourselves in. You can connect with all sorts of people and it’s not about the vanity metrics where you collect followers.

It’s about connections.

I was thinking about why I like clubhouse so much because I’m not usually an early adopter, but I do love it!

I was thinking about it, and here’s why I love it: 

I miss travel. I miss going to the events in my industry where I would connect with amazing people, with the same mindset, and the same interests, and making amazing connections through conversation. We all have them, where you go when you’re with like-minded people and you just connect and the whole connection is increased.

Well, I find Clubhouse a bit like that.

You can go into a room, a huge session, and it feels like you’re at a conference; the energy is amazing, you’re learning so much, and you’re taking notes, and listening, listening, listening, and then you might go outside and into a small room, or a coffee shop that’s nearby, and connect with people from the event. There’s just a few of you, but the connection’s really, really, rich. It’s like that and I think when we connect with our voice it’s so different to writing blog articles, or sending emails. I get so excited about this because I think it’s just increased the rate at which we can build leads and build connections and build relationships, like nothing else.

When we communicate with our voice, it’s very, very different to the written word or even images. I think we’ve all had those phone calls where you phoned about something really bland, like insurance or something, and you’ve connected with that person and you’ve gone off on a tangent and had this amazing conversation where you really connect. I think that’s what we do with the human voice, and of course with Clubhouse, it’s all about the voice. There is no video. There are no recordings. It’s in real time, and once that conversation’s gone, it’s completely gone. Which makes it even more authentic. So needless to say, I just love it.

I think it’s fantastic for small business owners and I want to share it with you. I’ve actually created a little mini workshop to remove the overwhelm because I know we all have it with something new.

What is it? What does it do? What do I do?  I’ve put together a training where I can just walk you through  setting up your profile so that it’s optimized for your business. How to find rooms. How to create rooms of your own. How to connect with people. How to see their profile very easily. Follow them. Reach out to them. I’ll show you how to do it all.

You can’t send private messages on Clubhouse. You know, I’ve been on there for two minutes and I’ve been invited to speak on podcasts..

People have reached out to me. I’ve made connections. I’m now hosting rooms of my own. It’s very user-friendly once you get past that initial, “what is this and how does it work?” It’s really user friendly and it’s great for business owners.

So, like I said, I want to just make it really easy for you. To walk you through it. Set it all up so that you are absolutely ready to go. I’ll be like a clubhouse tour guide for you.

Like I said, it’s a mini training just to make sure you are set up and making the most of the platform. 

Do connect with me on Clubhouse, I’d love to hear from you I’m @AlisonVidotto.

See you there!

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